Discovery, Listening & Gathering
We will discuss current targets, the challenges and ambitions within the council and all sectors of the community. This will enable and inspire people internally and externally, and help define and inform the creative process. We aim to gain an understanding of the area’s actual and perceived character. The output of this phase will be a detailed evidence base to develop the narrative, key themes and drive the creative direction for the visual identity. Take part in our Middlesbrough Place Brand Survey